This Privacy Policy describes how your personal information is collected, used, and shared when you visit or make a purchase from www.beheld.ca (the “Site”). The Site is operated by Jenna Shelley dba Beheld (“Beheld”). Throughout the Site, the terms “we”, “us” and “our” refer to Beheld.

Personal Information Collected:
When you visit the Site, we collect certain information about your device, including information about your web browser, IP address, time zone, and some of the cookies that are installed on your device. Additionally, as you browse the Site, we collect information about the individual web pages or products that you view, what websites or search terms referred you to the Site, and information about how you interact with the Site. This information is collected automatically. In the Privacy Policy, this type of information will be referred to as “Device Information.”

Device Information is collected using the following:
• “Cookies” - these are data files placed on your device and often include an anonymous
unique identifier.
• “Log files” – these track actions occurring on the Site, and collect data including your IP
address, browser type, Internet service provider, referring/exit pages, and date/time
stamps.
• “Web beacons,” “tags,” and “pixels” – these are electronic files used to record information
about how you browse the Site.

Additionally, when you make a purchase or attempt to make a purchase through the Site, we collect certain information from you, including your name, billing address, shipping address, payment information (including credit card numbers), email address, and phone number. In the Privacy Policy, this type of information will be referred to as “Order Information." Where reference is made herein to “Personal Information”, it is to both Device Information and Order Information.

How We Use Your Personal Information:
Order Information is used to fulfill any orders placed through the Site (including processing your payment information, arranging for shipping, and providing you with invoices and/or order confirmations). Additionally, Order Information is used to (i) communicate with you and (ii) screen our orders for potential risk or fraud. Device Information is used to screen for potential risk and fraud (in particular, your IP address), and more generally to improve and optimize our Site.

Sharing Your Personal Information:
Personal Information is share with third parties to facilitate the activities noted above. We use
Shopify to power our online store. For Shopify’s Privacy Policy, please see here. We also use Google Analytics to help us understand how our customers use the Site. You can opt- out of Google Analytics here. We may also be required to disclose your Personal Information to comply with applicable laws and regulations or otherwise in accordance with applicable privacy legislation.

As described above, we use your Personal Information to provide you with targeted advertisements or marketing communications we believe may be of interest to you. For more information about how targeted advertising works, you can visit the Network Advertising Initiative’s educational page here. You can opt out of some of these services by visiting the Digital Advertising Alliance’s opt-out portal here.

European Residents:
If you are a European resident, you have the right to access personal information we hold about you and to ask that your personal information be corrected, updated, or deleted. If you would like to exercise this right, please contact us through the contact information below. Additionally, we process your information to fulfill your order through the Site, or to otherwise pursue our legitimate business interests. In order to facilitate such processing, your information will be transferred outside of Europe, including to Canada and the United States.

Data Retention:
We retain Order Information for our records as long as we deem necessary or until you ask us to
delete this information.

Changes:
You can review the most current version of this Privacy Policy at any time on this page. We reserve the right to update, change or replace any part of this Privacy Policy by posting updates and/or changes to our Site. It is your responsibility to check this page periodically for changes. Your continued use of or access to the Site following the posting of any changes constitutes acceptance of those changes.

Contact Us:
If you have questions about our privacy practices, or any other concerns, please contact us by email at service@beheld.ca.